Materials
Where the cloth comes from.
We name the mill, the country and, where we can, the farm.
Four materials
Wool
Wool and loden
Loden is fulled and brushed in Tyrol, Austria. Lambswool is spun in the Scottish Borders from British and New Zealand fleece. 92% is traceable to the farm.

By the numbers
- 92%
Wool traceable to farm
- 100%
Cotton organic or recycled
- 0
Pieces destroyed
- 30+
Years a Apple & Ivey coat should last
How we substantiate our claims
Traceability figures are measured by fibre weight across the Autumn/Winter 2026 collection and verified by our mills' chain-of-custody records.
"Organic" refers to cotton certified to the Global Organic Textile Standard. "Recycled" refers to fibre certified to the Global Recycled Standard.
We do not describe any product as "sustainable" or "eco-friendly". Environmental claims follow UK CMA and EU guidance on green claims.